Jacobsen Unveils Improved Web Site Offering a New Look and More Information
February 01, 2009
Jacobsen, a Textron Inc (NYSE: TXT) company, has redesigned its Web site with a new look that is interactive, user-friendly, and easier to navigate. Now, www.Jacobsen.com houses more training videos and safety information, features a Frequently Asked Questions section with a search function, and allows customers to easily request price quotes and equipment demos through links on each product page.
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"The goal of this design was to make all of the information that our customers need more accessible and constantly up-to-date," said Amanda Bostian, Jacobsen web design and communication specialist. "All of our product information is now centrally located. Specifications, manuals, recommended parts lists, product articles, and all available training videos for any given product are all in one place."
The new www.Jacobsen.com encompasses information for both Jacobsen and its sister company, Ransomes Jacobsen, which manufactures and distributes Jacobsen products overseas to Europe, the Middle East, Africa, India and beyond.
Although there is now more total information, the Web site is regionalized so customers can easily locate specifications and news about the equipment available to them without having to wade through anything specific to foreign markets.
The Web site also features a database driven design, meaning that any changes made to technical information about any product or part are automatically updated – so visitors always see the most current and most accurate information.
"These upgrades to Jacobsen.com provide our customers with all the information they need about our company, service and products anytime they need it -- 24 hours per day, seven days per week," Bostian said.
For more information, visit the new www.Jacobsen.com or call 1-888-922-TURF.
About Jacobsen
With over 90 years of experience in the turf maintenance industry, Jacobsen has built a legacy of precision craftsmanship, legendary quality of cut and unmatched expertise. Dedicated solely to delivering perfectly groomed turf, Jacobsen equipment is used on some of the finest golf courses, sports fields and other formal turf areas across the United States and the world, through an extensive distribution network and the international Ransomes brand. Additional information about the company can be found at www.jacobsen.com.
About Textron
Textron Inc. (NYSE: TXT) is a multi-industry company that leverages its global network of aircraft, defense, industrial and finance businesses to provide customers with innovative solutions and services. Textron is known around the world for its powerful brands such as Bell Helicopter, Cessna Aircraft Company, Jacobsen, Kautex, Lycoming, E-Z-GO, Greenlee, and Textron Systems. More information is available at www.textron.com.
For further information, please contact:
Adam Slick, Public Relations and Communications Manager
Jacobsen
704-504-4867
aslick@textron.com
